Course Duration

3 Years

Semester

6

About the Programme

Bachelor of Arts in Journalism and Mass Communication (BAJMC) is a three-year undergraduate programme that focuses on mass media communication, journalism, media concerns, media research, social media, event management, and production. It is a practically orientated programme that helps the students to become media professionals. The programme provides a dynamic, industry-based environment which helps students to gain practical exposure with a blend of theory and practice.

Programme Outcomes

Upon completion of the BAJMC course, students are expected to

PO1: Demonstrate creation, integration and dissemination of information.
PO2: Exhibit decision-making skills in the media industry.
PO3: Demonstrate communication proficiency in the media industry.
PO4: Demonstrate team building and leadership skills for media production.
PO5: Demonstrate ethical behaviour.

S.No.CodeSubjectsCredits
Semester - I
1.BAJMC 101Paper 1- Introduction to Journalism (Theory)
Paper 2- Reporting and Editing (Theory +Practical)
(4+2) 6
2.BAJMC 102Public Administration, Society and Media6
3.BAJMC 103Social Media4
4.BAJMC 104Paper - I A Hindi2
5.BAJMC 105Paper- II A Environmental Education2
Total Credits 20
Semester - II
1.BAJMC 201Media Law and Ethics6
2.BAJMC 202Understanding Cinema6
3.BAJMC 203Mass Media and Cultural Studies4
4.BAJMC 204Paper - I B English2
5.BAJMC 205Paper II B Yoga and Meditation2
Total Credits 20
Semester - III
1.BAJMC 301Advertising and Public Relation6
2.BAJMC 302Information Communication and Technology6
3.BAJMC 303Fundamentals of Management4
4.BAJMC 304Photo Journalism4
Total Credits 20
Semester - IV
1.BAJMC 401Corporate Communication6
2.BAJMC 402VFX and Editing6
3.BAJMC 403Web Designing4
4.BAJMC 404Rural Journalism4
Total Credits 20
Semester - V(NEP-Yearly Batch)
1.BAJMC 501Audio and Visual Communication6
2.BAJMC 502Advertising and Marketing Communication6
3.BAJMC 503Media Management4
4.BAJMC 504Hindi2
5.BAJMC 505English2
6.BAJMC 506Summer Internship Program (Field Work)2
Total Credits 22
Semester - VI(NEP-Yearly Batch)
1.BAJMC 601Python Programming (Major)6
2.BAJMC 602Web Designing Using PHP (Minor)6
3.BAJMC 603Cyber Security (GE)2
4.BAJMC 604Project (SEC)2
4.BAJMC 605Project (SEC)2
Total Credits 20

Course Structure

Semester S. No. Course Credits
I Semester 1 Media and Information Literacy 4
2 Introduction To Digital Media 3
3 English for Media 3
4 Introduction to Understanding Cinema 4
5 Applied Visual Designing and Aesthetic 4
6 Screen Writing & Digital Storytelling 3
7 Digital Photography for Media Production 3
Total Credits 24
II Semester 1 Theories of Communication 4
2 Social Media Marketing 4
3 Media Law and Ethics 3
4 Audio/ Video Production 3
5 Audio/ Video Production (Practical) 3
6 Creative AI For Film & Digital Media 3
7 Visual Design & Graphics 2
8 Hindi 2
Total Credits 24
IIIrd Semester 1 Digital Reporting & Editing 4
2 Fundamentals of Management 3
3 Advertising & Branding Techniques 4
4 Media Research 4
5 Psychology of Communication 2
6 Digital News Production 4
7 Video Editing & Digital Post-Production 3
Total Credits 24
IV Semester 1 Corporate Communication 4
2 Mobile Journalism(MOJO) 3
3 Introduction to AI in Film Making 4
4 SEO & Digital Analytics 3
5 Environment and Media 2
6 Event & Media Project Management 2
7 Integrated Marketing Communication 4
Total Credits 22
Vth Semester 1 Broadcast Audio & Podcast Production 3
2 Media Economics 3
3 Documentary and Short Film Production 4
4 Film Appreciation 2
5 AR/VR and Immersive Media 3
6 SIP Internship 6
Total Credits 21
VIth Semester 1 Digital Content Strategy 4
2 E-Publishing and CMS 3
3 Digital Entrepreneurship 3
4 Digital Reputation Management 3
5 Media Industry Practices & Portfolio Development 3
6 Understanding India 2
Total Credits 18

Eligibility Criteria

The eligibility criteria require candidates to have completed 10+2 in any stream with a minimum of 50% marks.

Admission Procedure

For Admission Procedure, Click Here https://pimrindore.ac.in/admissions/ug-admission/

Faculties

Testimony

PG Campus

2, Education & Health Sector Scheme 54, Indore, India

UG Campus

Scheme No:74 C, Vijay Nagar, Indore, 452 010 (M.P) India

Department of Law

Scheme No:74 C, Vijay Nagar, Indore, 452 010 (M.P) India