Joining Date

25/7/2022

Experience

Industry: 6 Years
Academic: 16 Years

Dr. Pooja Pastore Shukla

Assistant Professor

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Journalism and Mass Communications

Dr. Pooja Shukla is currently a post-doctoral fellow with ICSSR-New Delhi, in the final stage of the fellowship program. Under the PDF, Dr. Shukla has worked in the area of agriculture development in Madhya Pradesh. She has participated in a number of international and national academic conferences and has presented and published papers in ABDC and Scopus. Also a member of Indian Society of Training and Development, Rural Marketing Association of India and Indian Society of Krishi Vigyan, She has earned her Ph.D. degree in the area of Rural Marketing.

Subjects

  1. Customer Relationship Management – CRM
  2. Creative Writing
  3. Consumer Behavior
  4. Corporate Communications
  5. Retail Marketing
  6. Digital Marketing
  7. Business Research Methods
  8. Sales and Distribution Management

Area of Training and Consultancy

Communication, Business Etiquette, Sales and Customer Relationship Management

Professional Affiliation

  • Indian Society of Training and Development- New Delhi
  • Rural Marketing Association of India – RMAI
  • Indian Society of Krishi Vigyan – ISKV
  • Post-Doctoral Fellow- ICSSR (New Delhi)
  • Ph.D. (Management)
  • MBA (Marketing and HR)
  • Certification in Supply Chain Management from S P Jain Institute- Mumbai
  • Certification in Digital Marketing- Prestige CorpX
  • FDP from IIM- Indore

Shukla, P., & Ahuja, K. (2023). Agricultural Market Infrastructure in Madhya Pradesh-Status and Potential. European Economic Letters (EEL), 13(3), 626-637

Shukla, P., & Ahuja, K. (2022). Market Information among Farmers in Madhya Pradesh. Arthavati: An International Journal, 100.

Shukla, P., et.al. A Study On Business Analytics, Innovation And Firm Performance. Rivista Italiana di Filosofia Analitica Junior, ISSN: 2037-4445.

  • Co-Coordinator : Cultural Event Club
  • Co-Coordinator : Social and Society Welfare Club

PG Campus

2, Education & Health Sector Scheme 54, Indore, India

UG Campus

Scheme No:74 C, Vijay Nagar, Indore, 452 010 (M.P) India

Department of Law

Scheme No:74 C, Vijay Nagar, Indore, 452 010 (M.P) India