Dr. Nitin Girdharwal
Joining Date
Jan 16, 2023
Experience
Industry: 5 Years
Academic: 18 Years
Dr. Nitin Girdharwal
Professor
-
Management
Dr Nitin Girdharwal blends the latest academic research and industry experience to provide a fresh perspective and insights into marketing problems.
Dr Nitin Girdharwal holds a doctoral degree in skill development. During his eighteen years in academia, he has been associated with institutions like IMT Ghaziabad, KIET School of Management (NBA Accredited), KIET Group of Institutions (NAAC – A+ Grade & NIRF Ranking Institute), Delhi-NCR, and Medicaps University, Indore, for teaching & research.Â
Dr Nitin Girdharwal has more than five years of corporate experience, including managing brands for Abbott India Limited at Mumbai, sales responsibility for Macmillan Pharma Limited at New Delhi, and launching a new product range for Escorts Tractors Ltd at Gujarat & Maharashtra.
He has authored three books, Business Research Methodology, Introduction to Case Analysis and Campus to Corporate – Skills for Employment, that are taught at MBA-level courses at various Indian universities. All three books got registered in the CIP (cataloguing-in-publication) database, New Delhi, India.
He has contributed more than 05 articles to the Times of India, New Delhi, & 02 papers to UN agencies.Â
Dr Girdharwal has more than 15 patents published & designed under his credit.
Dr Girdharwal is a certified trainer from ISTD-New Delhi.Â
Dr Girdharwal established the IIPC Cell under the AICTE Scheme as a principal investigator. Prof. Girdharwal received a grant of Rs 5 lakh and 75 thousand under the AICTE scheme for 2 years, 2014-2015 & 2015-16 consecutively.Â
He has discharged the duties and has strength in the attainment of targets to achieve the best benchmarks set by national accreditation agencies like NAAC, NBA, and NIRF–UGC.
Dr Girdharwal has presented his papers in several national & international conferences, such as IIT Delhi, IIT Roorkee, IIM Bangalore, IIM Calcutta, JNU New Delhi, Jamia Millia Islamia New Delhi, Delhi University, and DRDO New Delhi, to name a few.
Subjects
Advertisement Management, Marketing Research , Brand Management , Consumer Behaviour , Marketing Management
Area of Training
Marketing
Professional Affiliation
AIMA, New Delhi
ISTD, New Delhi
CSI , Chennai
- Ph. D ( Skill Development ) , UGC-NET (Management) , MBA , MHRM , MA(Eco)Â PG Dip. T & D, ISTD – New Delhi , IndiaÂ
- Certified Trainer :  Infosys Leadership Centre , Chandigarh  Wipro Limited , Bangalore
- Had the honour to Meet the Respected President of India Dr. APJ Abdul Kalam at Rashtrapati Bhavan , New Delhi , India along with his Meritorious Students in 2007-08
- Conferred with Eminent Dr. C.V. Raman Award for Best Research Contribution in 2019-20
- Research Paper on “COVID 19” got indexed by WHO (World Health Organization) in a Global Literature Review.
- Prof Nitin Girdharwal is on the Board of reviewers of Emeralds Publications, Inderscience Publications, Gurukul Business Review-GBR (Web of Science) & many more Scopus Index Journals.
Girdharwal, N. (2023), Exploring the Determinants of Students Learning Style, Journal of Statistics & Management System (Taylor & Francis) (WOS –ESCI & ABDC listed), doi: 10.47974/JSMS-1039
Girdharwal, N. (2023), Real-Time Quality Assurance of Fruits and Vegetables using Hybrid Distance based MKELM Approach, (Scopus) doi:Â 10.1109/ICSCSS57650.2023.10169197
Girdharwal, N. (2023), A New Approach to Information Literacy in Higher Education in Smart Learning Environment, (Scopus) doi:Â Â 10.1109/ICIRCA57980.2023.10220922
Girdharwal, N. (2023), An Intelligent Method for Train Accident Prevention and Detection Using Res-Net and Long Short-Term Memory Network , (Scopus) doi:Â Â 10.1109/ICSSAS57918.2023.10331719
Girdharwal, N. (2023) Research on Factors Affecting Consumer Purchasing Behaviour on E-commerce Website During Covid-19 Pandemic based on  RBF-SVM Network ,(Scopus) .
Girdharwal, N. (2022), Firefly Optimization with Bidirectional Recurrent Unit forCOVID-19 Diagnosis on Chest Radiographs, (Scopus) doi: 10.1109/ICECA55336.2022.10009192
Girdharwal, N. (2022) Kernelized Extreme Learning Machine Enabled Churn Predictive Financial Risk Assessment Model, (Scopus) doi: 10.1109/ICAISS55157.2022.10010834
Girdharwal, N. (2022), Intelligent Optimization Algorithm based Data Storage and Management: An Empirical Study,(Scopus) doi :Â 10.1109/ICEARS56392.2023.10085038
Girdharwal, N. (2022), Security and Privacy Enabled Framework for Online Social Networks using Block chain, (Scopus) doi: 10.1109/ICESC57686.2023.10193119
Girdharwal, N. (2022), Effectiveness of Internet Advertisement on Consumer Behavior, ECS Transaction (Scopus), doi : 10.1149/10701.10425
Girdharwal, N. (2022), Health Drink for immunity Boost up–A case study of Delhi-NCR, India, ECS Transaction (Scopus) , doi : 10.1149/10701.10345
Girdharwal, N. (2022), Critical Analysis on Effective CRM System for social media World Journal of Management & Economics, (ABDC Listed ) December 2022, Vol.15 , ISSN: 1819-8643
Responsibility at PIMRÂ
- Signed MOU Between TCS & PIMR for Management Students for 23-24.Â
- Initiated Academic Collaboration between CSI & PIMR for Future Planning.
- Organised 05 Days FDP in Collaboration with TCS, Chennai for PIMR FacultyÂ
- Certification Course on “AI in Marketing” for Management Students through NPTEL, 12 week online course (Batch Jan to April 2024).Â
- Development of Case Study, Live Project and Research Paper (Batch 21-24) with PIMR –Indore Students to understand Live Problem & Finding Solution.Â
- Lateral Admission coordinator of PIMR , IndoreÂ