Course Duration

3 Years

Semester

6

About the Programme

The BBA programme prepares students for varied managerial roles as well as entrepreneurship through innovative teaching pedagogy that encourages holistic development of the students. This programme offers outcome-based education with a curriculum developed and revised from time to time as per industry requirements to enhance important business skills such as leadership, communication, critical thinking and decision-making. The course is also aimed at developing time management, team orientation and professional attitude amongst students. The curriculum, pedagogy and assessment process are based on continuous learning and a systematic evaluation process to enhance the skills and competencies of talented and ambitious young aspirants.

Programme Outcomes

Upon completion of the BBA Programme, students will be able to:

PO1: Exhibit knowledge of functional areas of management.
PO2: Demonstrate technical skills in modern organisational operations.
PO3: Demonstrate effective interpersonal skills.
PO4: Demonstrate decision-making skills in a changing business environment.
PO5: Exhibit ethical behaviour in business management.

S.No.Course CodeSubjects NameCreditsSemester
Semester - I
1.B-101Business Management6I
2.B-102Business Mathematics6I
3.B-103AMS Office4I
4.B-104English Language and Indian Culture4I
Total Credits Offered 20
Semester - II
1.B-201Communication Skills6II
2.B-202Business Statistics6II
3.B-203AFundamentals of Accounting4II
4.B-204Hindi Bhasha Avam Sanskriti2II
5.B-205Environmental Education2II
Total Credits Offered 20
Semester - III
1.B-303Personality Development4III
2.B-304/B-305Entrepreneurship and Family Business/E-Commerce4III
Subjects as per Major Chosen by the students
3.B-301 HHuman Resource Management6III
4.B-302 MMarketing Research6III
5.B-301 MMarketing Management6III
6.B-302 FFinancial Markets and Financial Services6III
7.B-301 FFinancial Management6III
8.B-302 HOrganizational Behaviour6III
Total Credits Offered 20
Semester - IV
1.B-403Digital Marketing4IV
2.B-404/B-405Basic Concepts of Economics/ New Venture Planning4IV
Subjects as per Major Chosen by the students
3.B-402 HOrganizational Behaviour6IV
4.B-402 FFinancial Markets and Financial Services I6IV
5.B-402 MMarketing Research6IV
6.B-402 FFinancial Markets and Financial Services I6IV
Total Credits Offered 20
Semester - V
1.B-501Income Tax6V
Subjects as per Major chosen by students
2.B-502H/B-503HPersonal Management & Industrial Relations/ Human Resource Development4V
3.B-502M/ B-503 MAdvertising & Sales Management/ Consumer Behaviour4V
4.B-503F/ B-504FSecurity Analysis and Portfolio Management/ Merchant Banking and Financial Services4V
5.B-504HInternational HRM4V
6.B-504MRetail Management4V
7.B-504FE-Accounting and Taxation with GST4V
8.B-505Summer Internship project6V
Total Credits Offered 20
Semester - VI
1.B-601Operations Research6VI
Subjects as per Major chosen by students
2.B-603HR/ B-604HRWages and Salary Management/ Employee Relation and Compensation Management4VI
3.B-605HR/ B-606HRHR Analytics/ Performance Management4VI
4.B-603M/ B-604MMarketing of Services/ International Marketing4VI
5.B-605M/ B-606MMarketing Analytics/ Brand Management4VI
6.B-603F/ B-604FIndian Financial System/ International Finance4VI
7.B-605F/ B-606FFinancial modelling/FintechB4VI
8.B-607Summer Internship project6VI
Total Credits Offered 20

Course Structure

Semester S. No. Course Credits
I Semester 1 Principles and Practices of Management 3
2 Business Statistics 4
3 Accounting for Managers 4
4 Marketing Management 3
5 Soft Skills and Business Etiquettes 3
6 Understanding India 2
7 Fundamentals of Artificial Intelligence and Prompt Engineering (Certification) 3
8 English Proficiency 2
Total Credits 24
II Semester 1 Individual and Organizational Behaviour 3
2 Human Resource Management 3
3 Managerial Economics 4
4 Financial Statement Analysis 3
5 Quantittative Aptitute 3
6 Agentic AI for Business (Certification) 3
7 Spreadsheet for Managers 3
8 Verbal Ability and Reading Comprehension (VARC) 2
Total Credits 24
IIIrd Semester 1 Financial Management 4
2 Business Law and Ethics 3
3 Business Communication 3
4 Digital Marketing (Certification) 4
5 Sports and Wellness 2
6 Logical Reasoning 3
7 AI for Business Strategy and Innovation 3
8 Hindi 2
Total Credits 24
IV Semester 1 Project Management 3
2 Cost and Management Accounting 4
3 Business Research Methodology 3
4 Services Marketing 3
5 Environmental Science and Sustainability 2
6 Design Thinking and Innovation 2
7 Entrepreneurship and Startup Ecosystem 3
8 Community engagement and service 2
9 Certification Course (24-30 hrs) 2
Total Credits 24
Vth Semester 1 Income Tax 3
2 Discipline Specific Electives - I 4
3 Discipline Specific Electives - II 4
4 Discipline Specific Electives - III 4
5 Internship/capstone Project 6
Total Credits 21
6 Additional certificate (24-30 hrs)

DSE (Discipline Specific Electives)

S. No. Finance Marketing Busisess Analytics Entrepreneurship Human Resource
1 International Financial Management Sales and Distribution Introduction to Business Analytics Entrepreneurship Mindset HR Analytics
2 Security Analysis and Portfolio Management Advertising Management Advanced Statistical Decision-Making and Analysis Business Innovation & Digital Transformation Compensation Management
3 Banking and Insurance Consumer Behaviour Database Management Systems (SQL) Building Brands for New ventures Talent Acquisition and Management
VIth Semester 1 Strategic Management 3
2 Discipline Specific Electives - IV 4
3 Discipline Specific Electives - V 4
4 Discipline Specific Electives - VI 4
5 DMS (Decision Making Skills) / MRP 3
Total 18
6 Additional certificate (24-30 hrs)

DSE (Discipline Specific Electives)

S. No. Finance Marketing Busisess Analytics Entrepreneurship Human Resource
1 Personal Financial Planning Brand Management Business Analytics with Python Succession Planning Performance Management
2 Financial Derivatives Retail Management Business Intelligence & Data Visualization using Power BI Funding Strategies for Start-ups Human Resource Development
3 Financial Modelling and Business Valuation Integrated Marketing and Logistics Machine Learning and AI Entrepreneurship Project International Human Resource Management
Course Code Course type Course name Credits
BBA-101 MAJ Major Principles and Practices of Management 6
BBA-102 MIN Minor Business Statistics 4
BBA-103 MDE Multidisciplinary Information Technology 3
BBA-104 AEC AEC English Language 2
BBA-105 SEC Skill Enhancement Course Event Management 3
BBA-106 PW Project Work FIELD PROJECT 2
Total 20
Course code Course type Course title Credit
BBA-201 MAJ Major Business Communication 6
BBA-202 MAJ Major Business Economics 6
BBA-203 MIN Minor Financial Accounting 4
BBA-204 AEC AEC Hindi Language 2
BBA-205 VAC Value Added Courses Understanding India 2
Total credits 20
Course code Course title Credit
B-301 CC Cost and Management Accounting 4
B-302 CC Legal and Ethical Issues in Business 4
B-303 CC Human Resource Management 4
B-304 MDE Indian Systems of Health and Wellness 2
B-305 SEC Management Information System (MIS) 4
B-306A VAC/ B-306B VAC/ B-306C VAC Yoga/
Sports/
Disaster Management
2
B-307 ADD Digital Marketing 3
Total credits 23
Course Code Course type Course name Credits
BBA-401 CC Core Entrepreneurship and Startup Ecosystem 2
BBA-402 CC Core Operations Management 4
BBA-403 CC Core Financial Management 4
BBA-404 CC Core Business Research methodology 4
BBA-405 VAC VAC Geo Politics and impact on business 2
BBA-406 CC Core International Business 2
BBA-407 SEC SEC Design Thinking and Innovation 2
Total credits 20
Course Code Course name Credits
B-501 MAJ Major (Income Tax) 6
B-502F DSE/B-502M DSE/B-503H DSE Security Analysis and Portfolio Management/Advertising & Sales Management/Human Resource Development 4
B-504 F SEC/ B-504M SEC/ B-504H SEC E-Accounting and Taxation with GST/ Retail Management/ International HRM 4
B-505 SIP Summer Internship project 6
B-506 ADD Project Management 3
Total credits 23
Course Code Course type Course name Credits
BBA-601 MAJ Major Strategic Management 6
BBA-602H DSE/ BBA-602M DSE/ BBA-602F DSE DSE Employee Relation and Compensation Management/ International Marketing/ Indian Financial System 4
BBA-603H DSE/ BBA-603M DSE/ BBA-603F DSE DSE Performance Management/ Brand Management/ Financial modelling 4
BBA-604 WIP Internship Winter Internship Project 6
BBA-605 ADD Additional Data Visualization using Power BI 2
Total credits 22
S.No.Course CodeCourse typeCourse namecredits
BBA HONS SEMESTER VII
1.B -701 HR/ B-
701 M/ B-701 F
CoreTraining and Development/ Sales and
Distribution Management/ Financial Planning
and Wealth management
6
2.B- 702 HR/ B-
702 M/ B-702 F
DSELabour and welfare laws/Rural and agriculture
marketing/Financial Statement Analysis
4
3.B-703RMResearch Methodology4
4.B- 704FIELD PROJECT/ INTERNSHIP/
APPRENTICESHIP
6
BBA HONS SEMESTER VIII
5.B -801 HR/ B-
801 M/ B-801 F
CoreHR planning and Audit/Industrial
Marketing/Financial Marketing and
Regulatory Framework
6
6.B- 802 HR/ B-
802 M/ B-802 F
MinorStart Up and New venture Management/Direct
Marketing and Event Management / Social
Banking and microfinance
4
7.B-803FIELD PROJECT/ INTERNSHIP/
APPRENTICESHIP
10
Total40
S.No.Course CodeCourse typeCourse namecredits
BBA HONS WITH RESEARCH SEMESTER VII
1.B -701 HR/ B-
701 M/ B-701 F
CoreTraining and Development/ Sales and
Distribution Management/ Financial Planning
and Wealth management
6
2.B- 702 HR/ B-
702 M/ B-702 F
DSELabour and welfare laws/Rural and agriculture
marketing/Financial Statement Analysis
4
3.B-703RMResearch Methodology4
4.B- 704RESEARCH PROJECT subject based6
BBA HONS WITH RESEARCH SEMESTER VIII
5.B -801 HR/ B-
801 M/ B-801 F
CoreHR planning and Audit/Industrial
Marketing/Financial Marketing and
Regulatory Framework
6
6.B- 802 HR/ B-
802 M/ B-802 F
MinorStart Up and New venture Management/Direct
Marketing and Event Management / Social
Banking and microfinance
4
7.B-803RESEARCH PROJECT subject based10
Total40

Eligibility Criteria for admission

The eligibility criteria require candidates to have completed 10+2 in any stream with a minimum of 50% marks.

Admission Procedure

For Admission Procedure, Click Here https://pimrindore.ac.in/admissions/ug-admission/

Faculties

PG Campus

2, Education & Health Sector Scheme 54, Indore, India

UG Campus

Scheme No:74 C, Vijay Nagar, Indore, 452 010 (M.P) India

Department of Law

Scheme No:74 C, Vijay Nagar, Indore, 452 010 (M.P) India